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Scott McKain's presentations, based upon the philosophy expressed in his #1 best-selling book, ALL Business is Show Business , incorporate his business experience as Vice Chairman of the $100 million publicly traded company he helped found, two decades of working with the nation's top corporations, interviews with the world's top celebrities and the latest cutting-edge research into the trends of today's customers and employees.
McKain's custom-designed presentations are entertaining and powerful, covering the key areas of (1) communication (2) leadership, (3) sales, (4) management, and (5) customer service. His keynote presentations include video from his sessions with the likes of Tom Hanks, Meryl Streep, Christopher Reeve and Jim Carrey.
In addition to his impressive corporate credentials and clients (IBM, GE, AT&T and hundreds more), Scott was a nationally syndicated television broadcaster and was a television news anchor for a CBS affiliate in one of the nation's top twenty-five markets.
Most Requested Topics:
- ALL Business is Show Business - the Total Philosophy: Scott McKain's "ALL Business is Show Business™" is a total business philosophy that impacts how your organization can be more effective as you sell and serve your customer - and as you manage and motivate employees.
- Change: As times change -- PEOPLE change. "ALL Business is Show Business™" will provide the strategies you need to work with your customers and colleagues to become an agent of change, rather than a mere follower. In addition, you will learn the steps that leaders must take to implement an organizational vision during uncertain times.
- Sales: How do you sell a prospect in this age when people never listen? How do you grab someone's focus when there is so much competing for a potential customer's attention? "ALL Business is Show Business™" will enlighten you on how people learn in today's fast-paced culture.
- Customer Service: Here's the hard, cold fact: In today's "entertainment economy," customer service is no longer enough. Visionary organizations understand that the ONLY way to create loyalty in the instantaneous world in which we live is to create customer experiences that amaze and astound. "ALL Business is Show Business™" will teach you the concepts, show you the strategies and provide the insight you need to make your customers go, "WOW!"
- Leadership: There are many models that speakers and trainers have used as a metaphor of change: football coach and orchestra leader are two prime examples. The business philosophy of "ALL Business is Show Business™" has the one we consider the best: Director. Leaders in today's entertainment and media-dominated culture will learn from "ALL Business is Show Business™" how to use techniques that fit the times.
- Communication Strategies: We would all agree that times have changed. The most important question is: Have your methods of communication? Scott McKain can show you the strategies necessary to communicate so people will listen to what you and your organization have to say.
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